MARKETING
When it comes to shopping, every user turns to Google at one point or another, whether it's to research products…
In this article, we explain what long-tail keywords are and why it is important to include them in your SEO…
Although Discovery campaigns on Google Ads have been running for a few years now, we are currently experiencing a boom…
Microsoft Advertising is Microsoft's SEM tool that allows you to place text ads on search engines (such as Bing or…
The .htaccess file is an essential tool in web development. As SEO professionals, understanding what it is and how to…
WooCommerce is a WordPress plugin designed for e-commerce that allows the creation of online stores. It is very common for…
Creating effective marketing materials is a significant challenge for any company that wants to stand out in a competitive market.…
Pinterest is a social network focused on visual content such as photography (videos can also be uploaded, but they are…
The choice of payment instrument impacts the effectiveness of advertising strategies. Particularly critical in the advertising business are budget allocation…
The Helpful Content Update is an update from Google that helps identify when the content of a web page is…
