One of the oldest questions surrounding social media is thus: how do you get more people to like your content? Even in the heady days of MySpace (which, for some people, still continue to this day), posts were often engineered or calculated to maximize engagement, despite there being no concrete way in which users could “like” one another posts. There’s no doubt that getting likes and engagement from your followers, friends, or other folks who consume your content is the order of the day when it comes to social media. If you don’t have the likes, you don’t have the presence. It’s as simple as that.
With that in mind, then, it stands to reason that this formula would also apply to the latest and greatest social media platform to hit the block: TikTok. If you’re unfamiliar with TikTok, it’s a short-form video content sharing platform based on the popular Musical.ly app. Users can upload videos of up to one minute in length, and content often revolves around the brevity of this restriction. It should go without saying that getting more likes from your followers on TikTok is crucial, just as it would be on any other social media platform. Here’s our quick, easy guide on how you can get more likes on TikTok when you post your content.
Try a follower site
There are lots of follower sites out there that claim to bolster your like count or follower count. In reality, a lot of these sites will artificially pad out your count with bots and fake accounts, which may look good initially but won’t grow your profile organically. That’s why you should seek out a site like TikTokFollowing.com to give you organic likes and followers. TikTok can be an intensely competitive platform where everyone is jostling with one another for an audience share. Some creators have unfair advantages when it comes to getting likes, either because they’re already established on other platforms or because they have industry connections. Sites like the above help you to get an even footing with those creators.
Post regularly
It stands to reason that if you don’t post content regularly, you can’t expect to see regular likes pouring in from your followers. Social media adores regularity and a consistent schedule. For this reason, you should post as often as you can and at regular intervals. You don’t necessarily need to post every day, although TikTok certainly values fast and constant uploads. Your followers need to know when they can expect new content from you. Unfortunately, the noise of social media is loud and all-encompassing, which means that if you don’t post regular content, there will be a similar content creator out there who will. Many of your followers may migrate to that channel instead of yours.
Hit trends
The more your content follows current trends, the more exposure you’re likely to get. That exposure will translate into likes if your content is high-quality, but it’s perhaps more important to make sure it’s relevant to what’s going on right now. TikTok has an entire Discover tab given over to what’s currently popular, so make sure that you’re checking that exhaustively every time you open the app. Look for the hashtags that are now gaining the most traction and ask yourself if you could create content for those hashtags. Similarly, check out what popular TikTok creators are doing and see if you can adapt their content as your own, or duet with them.
Create high-quality content
The quality of your content on TikTok will help you stand out from the crowd. If you’re making videos with your phone’s camera and not editing or filtering them in any way, then you’re sadly not likely to make a dent in TikTok’s huge and fiercely competitive community. Instead, it would help if you were looking to add as much unique flair and personality to your content as possible. This could mean clever editing tricks, an attractive filter, or simply structuring your content in a smart and well-crafted manner. However you choose to do it, your actual content should set you apart from the crowd if you manage to inject enough of your personality into it.
Collaborate with bigger TikTok users
You’ll get more likes on your content if more people see it, and one of the ways you can increase your TikTok visibility is to collaborate closely with other TikTok users. Reach out to content creators and influencers who are within your reach (some of the more well-established ones may not respond) and see if you can set up a collaboration. This is more than just a simple duet; you’ll be working with that influencer or creator to make the content rather than simply remixing their work. As such, you may gain a share of their audience (and vice versa), hopefully translating into more likes for your hard work.
Above all else, be real
TikTok, as a community, value organic, real personality above everything else. If you come across as fake or affected in any way, the TikTok community will spot you out and won’t appreciate your content. That’s why it’s crucial to know precisely who you are and what kind of content you’re trying to create. Your mission on TikTok is to establish yourself as a well-liked, respected content creator, and the most important way to do that – and to get plenty of likes for yourself in the process – is never to forget who you are and what your personality is.